LYCRA® Comprehensive communication

LYCRA® Comprehensive communication

As part of the development of The LYCRA Company's comprehensive communication, we have worked with a creative strategic approach that adds value to the development of its identity in the digital world and we continue to integrate services to support its growth and expansion throughout these 10 years of joint work. We have recently launched the LYCRA® Latin American account, we designed its visual identity and implemented a social media strategy to communicate the brand's value and maintain its positioning as a reference player in the region.